Persuasive Speech Outline

Persuasive Speech Outline


The ability to present a good speech seems more like a talent that a skill that you can learn.

The fact of the matter is there are some people with seamless public speaking ability.

When such people start talking, people just find themselves listening keenly.

Nonetheless, even without inborn public speaking ability, you can write and deliver a good persuasive speech.

Persuasive speeches involve, first, informing your audience of your main idea, and then breaking it down in a way that is easy to understand.

The following is an outline that will help you develop a good persuasive speech.

Introduction: Engage Your Audience And Stir Curiosity

The first step of a persuasive speech is to draw the attention of the audience and make them interested in what you are about to say.

Therefore, the introduction of your speech has to be engaging and exciting enough to make your audience curious about the information you are about to deliver.

You can make your intro enjoyable by telling a short story, for example:

Have you ever made a friend in the park? Well, I recently did. I was taking a walk in the park when this stranger started following me. And, no, I didn’t feel unsafe or uncomfortable since it was a dog, and I love dogs. Seeing it was not giving up on following me, yet I was not paying much attention, I decided to take it to an animal shelter. That is how I found out there are no animal shelters in my neighborhood. To cut the story short, I now have a beautiful Staffordshire terrier to take morning and evening walks with – I have a friend.

Or, begin with an astonishing fact, for example:

The population of the USA is about 5% of the global population, yet we produce 30% of the world’s waste and deplete about 25% of the global natural resources.

Or, a rhetorical question, such as:

How many trees have you planted this year? Leave that alone – how many trees have you planted in your lifetime?

Or even a joke. Jokes break the ice; they warm up the audience, and boost your confidence, especially if the audience laughs.

However, do not make a lame or generalized joke, or a joke that offends someone else.

Jokes that tend to work well are those that are personal and tend to insult you, the speaker.

The introduction should also provide a summary of what you are going to talk about.

Reveal The Problem

After breaking the ice, and giving your audience a general idea of what you are going to talk about, reveal the problem you want to address.

Remember, the purpose of a persuasive speech is to convince your audience that there is a problem that needs to be solved.

You can reveal the problem in one or more of the following ways:

  • Explain the issue using real-life examples and illustrations.
  • Use statistics and data to prove there actually is a problem.
  • Demonstrate to the audience why they should be concerned and the likely results of continuing to ignore the problem.

When revealing the problem, do not provide solutions.

You want to create anticipation in your audience.

Therefore, you should not reveal all your cards in one go.

Solve The Problem

This section is the most important in a persuasive speech.

The solutions to the problem, ought to be well-explained; in a manner that your listeners can understand, relate, and apply.

Your audience needs to see that, by following your solutions and recommendations, they are actually going to make a difference.

To be more persuasive, consider:

  • Giving direct instructions.
  • Proving your points are utterly right by providing counter-arguments to opposing views.
  • Avoiding vagueness, ambiguity, and the use of equivocal phrases.

Offer Perspective

Your solutions should make a difference, right?

Demonstrate that to your audience.

In fact, tell them what might or will happen if they do not consider your solutions.

Provide perspective by:

  • Comparing the future of those who follow your solutions and those who do not.
  • Illustrate the effects of the lack of action towards the problem.
  • Explain and demonstrate the positive effects of taking action.

Conclusion: A Call-to-action

In this section, provide a sense of urgency for taking action – a persuasive speech should be a call for quick action.

At this point, you are finalizing your speech.

It is your last chance to convince the audience that they need not hesitate in taking action.

However, do not introduce a new idea in your conclusion.

That is the outline for a persuasive speech.

Follow it for a persuasive speech that will ring in the minds of your audience for a long time.

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