Marketing Mix Challenges at KFC and Solutions

Marketing Mix Challenges at KFC and Solutions

KFC Corporation is the most popular restaurant chain for chicken globally and is located in Louisville, Kentucky. KFC Corporation specializes in Colonel crispy, extra crispy, original recipe chicken with home-side styles and five new sandwiches freshly made. According to KFC (2015), nearly eight million clients get served every day globally. The original recipe chicken forms the menu for KFC everywhere, and it is prepared with the matching taste that was created over five decades ago by Colonel Harland Sanders. Moreover, customers globally enjoy 300 other different products, from Japans salmon sandwiches to United States Chunky Chicken Pot Pie. KFC (2015) pointed out that KFC corporations continue to…