Essential Principles of Sales Management

Essential Principles of Sales Management

Sales Management
Assignment Writing Guidelines.
This document must be used in combination with the assignment brief.

FrontPage
Use the front page given in the assignment brief and ensure that all details are filled in such as student’s name, student’s ID, Learner’s statement of authenticity must be dated and signed/Name printed.

Table of Contents

Introduction (200- 300 words)
The introduction sets the scene for the main body of the report.
The purpose of the assignment should be explained.
Assignment brief scenario should be highlighted.
Case study company chosen for the assignment should be mentioned. It is important that the chosen company has B2C and B2B elements.
Any problems or limitations in the scope of the report should be identified.